OptimiseBlog

Google Instant – Killer of Poor & Mediocre Websites

Google recently launched a new feature called Google Instant to its search results. This feature offers searchers, using Google, a preview of the websites before they click the link. The snapshot of the webpage can help the Google user make a better judgement before visiting any website. The Ever Changing Google Businesses spend hundreds and [...]

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Google Page One Guarantee – A Scam

The Scam There have been calls from companies that claim to be connected with Google and promising that they will get you to Google page one within the same day. The scam is that they ask you for £100 – £1000 deposit then a monthly payment of £30 – £300. How do they do it? [...]

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Effective Email Campaigns using Mail Chimp for FREE

How often do you send out marketing emails to your customers? Have you been able to track the success of each email? Sounds impossible, isn’t it? MailChimp.com is a popular and trusted email marketing service provider that helps you run effective email marketing campaigns. Segment your customers using Optimise and export them to a spreadsheet. [...]

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Web Project and Website Re-Design Checklist

Seth Godin is a popular marketing guru and he writes some really interesting articles on his blog. I spotted his new article – ‘Things to ask before you redo your website’. The article is spot on and a must read. The web design business has been around for a decent while and only now are [...]

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Revealed: The history of SEO (Search Engine Optimisation)

You require no introduction to SEO (Search Engine Optimisation). I am sure, by now, hundreds of emails offering SEO services flow into your junk folder and many self proclaimed SEO experts call you just to tell you how poorly your website is performing. Through the following article I am going to narrate the dramatic tale [...]

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