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The Art of Winning in the Digital Marketplace

1 February 2013

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“The SEO and online marketing you knew just died a painful death”. Sid Vel details how 2012 was the year when the SEO industry had a major shake up and matured up. There’s bad news for companies who have been employing quick and cheap search engine optimisation (SEO) tactics while there is good news for […]

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Automated Emailing of Invoices

9 January 2012

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From January 2012, Invoices from Optimise will be sent to you via our new automated emailing program. If you would wish us to change the recipient email address we have on file for your company please let us know. Thanks

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Ireland VAT Increase to 23% Jan 2012

23 December 2011

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The standard rate of VAT in Ireland increases from 21% to 23% for all invoices raised on or after the 1st of January 2012. Note: For companies within the UK, this VAT change program does not need to be run. Please read the following information carefully and familiarise yourself with the options available to you. Please […]

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A Helping Hand for Optimise Users

22 June 2011

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Many users are not aware that there is documented help on-line for the Optimise System. To access it, choose Help – Search Help from the Optimise menu or go to http://oltd.co.uk/Help on your web browser. A Table of Contents is shown first. If you want to search by keyword, choose Keyword Index at the top […]

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Check to See If Your Email Server is Blacklisted

22 March 2011

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Having trouble receiving or sending emails? Are your emails ending up in the receiver’s junk/spam folder? Did you know, your email server’s IP could be blacklisted? The following steps will help you check your domain name / email server’s health. Step 1: Visit http://www.mxtoolbox.com. MX Toolbox is a MX Lookup Tool that lets you check your DNS […]

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Stunning Product Images for eCommerce Websites

6 January 2011

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To persuade your consumers to buy your products over the internet is not an easy task. The consumer is on their own, without help from your sales staff, trying to make a buying choice. Product imagery plays a crucial role in eCommerce. When a consumer buys a product, without touching and feeling it, detailed product […]

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2011 UK VAT Rate Increase to 20%

29 December 2010

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The standard rate of VAT in the UK increases from 17.5% to 20% for all invoices raised on or after the 4th of January 2011. Unlike previous VAT changes this does not happen on the first of the month. Note: For companies outside the UK, this VAT change program does not need to be run. […]

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Open PDF Files using Google Chrome – Farewell, Adobe Acrobat Reader

3 December 2010

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Today, Google released a new version of their Google Chrome web browser. Chrome is probably the fastest and most secure web browser and it supports all the latest HTML and web standards. With the new version, Google Chrome 9, Google have added PDF support to the browser. This means, you can double click a PDF […]

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Google Instant – Killer of Poor & Mediocre Websites

22 November 2010

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Google recently launched a new feature called Google Instant to its search results. This feature offers searchers, using Google, a preview of the websites before they click the link. The snapshot of the webpage can help the Google user make a better judgement before visiting any website. The Ever Changing Google Businesses spend hundreds and […]

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Google Page One Guarantee – A Scam

11 November 2010

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The Scam There have been calls from companies that claim to be connected with Google and promising that they will get you to Google page one within the same day. The scam is that they ask you for £100 – £1000 deposit then a monthly payment of £30 – £300. How do they do it? […]

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